Heat-not-burn tobacco might not be something you've heard of yet, but it will be and researchers at San Diego State University predict it will overtake the e-cigarette boom.To get more news about Heat not Burn tobacco products, you can visit hitaste official website.

It's a new method of consuming tobacco that claims to reduce or eliminate many of the harmful compounds that are produced with e-cigarettes, as well as combustible products like cigarettes, and it's gaining popularity and "poised for explosive growth," researchers say.Heat-not-burn tobacco is one of the newest tobacco products out there. Users heat leaf tobacco to about 500 degrees Fahrenheit using battery power. This then turns the tobacco into an inhalable aerosol.

Japan is currently the only country where heat-not-burn tobacco products are sold widely, so researchers compared Google search from that country to e-cigarette Google searches in the U.S.According to the study, heat-not-burn queries in Japan spiked by 1,426 per cent the first year it was on the market in 2015. Between 2015 and 2017, the number of queries grew by 2,956 per cent. Based on the observed trends, researchers now project that heat-not-burn queries will continue to grow at a similar rate through 2018.

"Heat-not-burn products have quickly become insanely popular," study co-author Mark Dredze said in a statement. "Two years ago, there were essentially no queries in Japan for heat-not-burn tobacco, but now there are between 5.9 and 7.5 million each month."

Researchers also found that the interest in heat-not-burn products is surpassing the interest in e-cigarettes in Japan, which could mean sales of the new product will surpass e-cigarettes."It's in the midst of gaining popularity but it's still fairly low-key," he says. "I think its popularity is dwarfed by e-cigarettes at the moment, which has become the trendier thing to switch to if you're going to use an alternative nicotine delivery system, but it is growing and it's got big, well-financed tobacco companies behind it."